In last week’s blog, I questioned how big of a problem we have with Caller ID and ANI spoofing? The gist of the article was that, as industry experts, we know we have an issue with identity theft as we’ve installed very onerous process’s to better authenticate our customers on inbound calls.
Based on some telephone conversations, emails and meetings this past week, I’ve learned that I have gotten a little ahead of myself here. Apparently, there is still a fairly large contingent in our senior fraud community that seems to be under the impression that ANI CAN’T be spoofed.
I decided I’m not going to beat myself up too badly having made the assumption my readership understood that ANI could be spoofed. A short six months ago, I had similar beliefs about ANI/Caller ID and, I too, felt I had a vendor solution to control it. I’ve also had the recent advantage of working with the experts at TrustID to show me how easy it is to spoof ANI and been able to review some actual live data that has run through our forensics to see how frequently numbers are being manipulated.
If you get one thing out of this weeks blog I want it to be that, yes, ANI CAN be spoofed. It’s easy to do, and is occurring every day in your respective organizations. It’s causing significant losses in fraud, additional increases in operational expense, and is damaging your brand through deteriorating customer experience.
The other important takeaway this week is to know that I’m not referring to the simple applets that are being offered on smartphones that allow you to spoof calls. We need to understand that there are more robust software applications (Asterisk) that are easily installed that allow anyone to spoof ANI. Until the TrustID® Telephone FirewallTM solution came along, there had not been any known solution that has been able to detect ANI spoofing.
Regardless of your industry, be it banking, airlines, health care, if you’re reading this blog. I encourage you to pull together the right people in your respective organizations and have TrustID do a demo for you. We can show you the ease at which ANI is being spoofed and our ability to detect it prior to you answering the call.
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